The Disney Store Times Square flagship is fully dressed for the holidays, and two of its trees belong to Star Wars and Marvel. The Star Wars section has a tree made out of lightsabers, while the Avengers section’s tree is hung with Thor’s hammer and Iron Man’s gauntleted fists as ornaments.
Elsewhere, Christmas trees and oversized gift boxes are mixed in with the holiday merchandise.
The Second Floor Opens Later
The upper level does not always open with the rest of the store, and a line can form at the escalator once it does. The ride up passes walls lined with Disney character silhouettes. At the top, a giant Cinderella Castle anchors the back of the floor, stocked with toddler dresses, tiaras, scepters, crowns and shoes for a full princess look.
The LEGO section is up there too. It closes now and then to restock or control crowds, so if the gate is down, loop back later. The giant Star Wars ornaments are display pieces only and go back to the warehouse after the season, so do not plan on taking one home.
New York Merch You Will Not Find Elsewhere
A full section of the store is built around the city. Minnie shows up dressed as the Statue of Liberty, and a giant Lady Liberty character statue stands in that section as a photo op. Mickey appears in an I Love New York shirt snapping a selfie, with his own face showing on the phone screen. There is a New York version of the Minnie ears and at least two New York pins, plus keychains and bag charms.
The holiday stock covers the basics as well, including matching family pajamas, with a plaid set among them. It is a much bigger selection than the limited-time Disney Store that popped up in New Jersey, which only carried a T-shirt and a tote bag. Muppet fans can also look ahead to the Gonzo and Rizzo plush set arriving November 20.
Planning A Visit
Parking around Times Square is the hardest part of the trip, so book a garage ahead of time or take the subway. Laughing Place has a full photo tour of the holiday store, and pin collectors can already mark the calendar for the store’s pin trading event on March 27, 2027.
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